The Rise of Emoji and Google’s Mobile-First Movement

The Rise of Emoji and Google’s Mobile-First Movement

emoji mobile marketing We’re constantly tuned in to the Internet as well as the new technologies and amenities that spawn from it. Emoji — those little smiley faces and symbols used in your mobile device’s messaging keyboard — used to be used exclusively for text messaging. Their meanings are simple. Unlike shorthand acronyms like LOL, emoji have the ability to convey universal messages, like laughter and joy. Emoji are now integral in the digital vocabularies of people of all ages and backgrounds and are used not only between individuals, but by companies, too. A Brief History Before emoji were […]

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