Tips & Tricks for Optimizing Your Emails

Tips & Tricks for Optimizing Your Emails

I’ll admit it. Email marketing is scary. You pour your heart and soul into an email–crafting creative copy, compelling imagery, and the perfect subject line just to hit send and get judged by thousands of subscribers (or at least it feels that way sometimes). Unfortunately, the reality is that not every email you send will be a winner. Luckily, w ith sound testing methodology and an exhaustive list of A/B testing ideas, you can learn how to better engage subscribers and send your email performance through the roof! Email Elements to Test Looking at which email elements to test […]

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