The Best Way to Sell a Product for a Problem No One Wants to Talk About

The Best Way to Sell a Product for a Problem No One Wants to Talk About

Marketing is at its best when it can get a “hey, that’s me!” out of your target audience. But what if your products address a problem that your customers would rather not openly discuss? In this episode of Shopify Masters, you’ll learn from an entrepreneur who had to get creative with his marketing and messaging in order to advertise products that solve bathroom-related problems. Meet Bobby Edwards, the founder of Squatty Potty: the original toilet stool designed and made in the USA to give you the perfect posture for optimal elimination. Tune in to learn How to market a […]

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