Tag Archives: good

My 10 Predictions for Digital Marketing in 2017

It was hard to miss the “good riddance to 2016” trumpet blasts just two weeks ago. So 2017 starts off in a pretty good position with small shoes to fill. However, the expectations we as individuals have for our own achievements have not waned. Redo everything and improve it all. “Nothing is sacred” has been [Read more…]

6 common PPC reporting mistakes that can make you look terrible

 One of the most important elements of building a successful marketing career is to be a good communicator, and for PPC managers, that includes sharing insightful reports. At Optmyzr, my company, we generate a lot of reports on behalf of marketers, and we’ve learned a few things that might help you deliver better ones. So [Read more…]

Google & Facebook Squeezing Out Partners

Sections Just Make Great Content… Remember the whole shtick about good, legitimate, high-quality content being created for readers without concern for search engines – even as though search engines do not exist? Whatever happened to that? We quickly shifted from the above “ideology” to this: The red triangle/exclamation point icon was arrived at after the [Read more…]

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