Tag Archives: Facebook

What Are Social Meta Tags? How to Control How Your Content Looks in Social Media Shares

Have you ever pasted a link into Facebook or Twitter to find that the associated image has nothing to do with the content of that page, or that the post description reads like an SEO Mad Lib? You think twice about sharing it, don’t you? There’s a way for marketers to control the experience their content [Read more…]

Facebook Video: Expert Insights & Latest Best Practices [Interview]

When Facebook reported its third quarter 2016 results, Mark Zuckerberg said, “People are creating and sharing more video, and we think it’s pretty clear that video is only going to become more important. So that’s why we’re prioritizing putting video first across our family of apps, and taking steps to make it even easier for [Read more…]

Unpaid engagement is still possible on Facebook…just

Facebook is a tough master for marketers. Once the land of zero budget marketing opportunity, these days when you don’t want to pay for advertising, it’s hard to be seen, let alone get people to engage with your posts. And of course, thanks to Facebook’s Edgerank, the less they engage, the less they see….the proverbial viscous circle. [Read more…]

How to Create a High-Converting Facebook Ad to Promote Your Webinar

Do you have trouble collecting new leads for your webinars? Well, Facebook ads may be the answer… With a well thought out Facebook ad, you can build buzz around your webinar, boost registrations, and end up with greater attendance. The catch? Not every Facebook ad converts – and if you don’t know what you’re doing, [Read more…]

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