Tag Archives: ecommerce

How to Identify Your E-commerce Product Page Keywords Using MozBar

A common challenge when doing SEO for e-commerce sites is deciding how to choose keywords for product pages. When it comes to e-commerce in particular, there’s always that question on a page-by-page basis of “Which keyword is right for this page?” Especially for existing sites that need an SEO update, finding time to do page-specific [Read more…]

Five proven SEO strategies for retailers to use in 2017

Optimizing your ecommerce site for better rankings should be a top priority for any growth-focused business owner. Being on the first page is no longer enough to generate enough traffic, CTR, and sales, for 2016 and 2017, the main goal should be to rank 1 and I will tell you why. In 2011, a research [Read more…]

How To Make A Killing On Google Shopping

Google Shopping currently is the most profitable advertising channel for most of my ecommerce clients. That’s because of two reasons: 1. Low CPCsClicks on Google Shopping are a lot cheaper compared to click on text ads. It’s not uncommon to still pay $0.25 for product queries while you would easily pay $0.6 with regular text ads. 2. [Read more…]

New eBook: Shop SEO

Would you like to generate more traffic to your eCommerce site? Are you dreaming of higher rankings and more sales? As of today, you can buy our Shop SEO eBook. In this eBook, we’ll give you lots of practical SEO tips, specifically focused on eCommerce sites. After reading our book, you’ll be able to easily [Read more…]

Ecommerce KPI Benchmarks (October 2016)

I use a lot of ecommerce benchmarks in my work. With new clients, they are great to put together a plan with projections. With existing clients, they are great to see where we need to step up our game. This article is centralizes all of the different research and reports that I use. Quick word about the data: I’ve tried [Read more…]

MEMBER TAKES ACTION...
MEMBER EARNS POINTS...
MEMBER EARNS POINTS...
NEW MEMBER JUST JOINED...
ADDED BROWSER ALERT...
Join: Start Here Engagement Points Extended Guarantee