Tag Archives: actually

The flexibility requirement for SEO agencies

Tell me if you’ve encountered conversations like these before: “We actually don’t care about conversions; we just want organic traffic growth.” “We’re re-branding and are no longer calling ourselves [insert term].” “We’re launching a new product today. Can you provide us tagging and content?” #facepalm I’d like to tell you these situations are rare, but [Read more…]

How to write a more punchy speaker or author bio

Is there anything more cringe-worthy than writing a bio? Yes, actually: hearing one that you’ve written read out loud as you’re being introduced as a speaker! So whenever I come across a clever (and mercifully short) bio, I take note. I look for clues about how to communicate better without the cringe. So imagine my [Read more…]

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