How to Use Segmentation for Targeted, Automated Welcome Campaigns

How to Use Segmentation for Targeted, Automated Welcome Campaigns

We talk a lot about welcome emails on our blog (I’m sure all of our regular readers are nodding in agreement!). One of the reasons why it’s a frequent topic? Because it’s one of the most important – and easiest to implement – types of automated campaigns you can create. And, it’s a series that can be used by anyone across every business, hobby, industry and email experience level . While you can read more about why a welcome series is necessary here , I want to take a more thorough look into the benefits of creating multiple, targeted […]

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