How to Increase PPC CTR with These Quick Tips

Posted June 15, 2017 by Michael Balmaceda in SEO & PPC Tips

< All Articles    Being a digital marketer, you keep hearing about CTR and also know that it holds utmost importance in digital marketing especially when it comes to PPC. Click Through Rate often abbreviated as CTR is a metric that measures the number of clicks received on your ads per number of impressions. (Total Clicks on Ad/ Total Impressions) X 100= Click Through Rate CTR=Clicks/Impressions×100 It is basically the percentage of people who view your ad and those who actually go and click on it. Attaining a high CTR is significantly important for your PPC success […]

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