How marketing will change when 5G and VR collide

How marketing will change when 5G and VR collide

Virtual reality headset 5G networks are expected to start rolling out this coming year and will likely be standard in 2018. Given the profound impact that 4G had on mobile advertising, and the fact that by 2020, there will be an estimated 20.8 billion connected devices in the world (up from the current figure of 6.4 billion), the advent of 5G represents an enormous opportunity within the world of mobile. Indeed, we are looking at a seismic event that will dramatically change mobile marketing for publishers, advertisers and end users. Here’s what you should know now: It’s not just […]

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