Here’s How to Plan Your Content Marketing Career for 2017

Here’s How to Plan Your Content Marketing Career for 2017

Image via Unsplash Content is now a mainstay of marketing. Why? Because people have tuned out from paid advertising. We’re all hit by thousands of ads , over a hundred emails , and countless clickbait every day. We’ve learned from a young age not to trust traditional advertisements and marketing; product-centric content bores us. Today, we want to be entertained and informed by advertising ; we prefer real conversations. It’s trivially easy to do our own product research before we make a purchasing decision, and we expect authenticity and integrity from companies before we’ll trust anyone with our credit […]

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