Editorial Calendar Tools and Templates

Editorial Calendar Tools and Templates

Editor’s note: Earlier versions of this post ran in 2016 and 2014 . We’re publishing this update because editorial calendars continue to be a cornerstone of content marketing planning. For anyone looking to score a quick win with content marketing, I’d like to get one thing straight: Content marketing is not really a turnkey, one-strategy-fits-all technique. For better or worse, successful content marketing works best when it’s a bespoke affair: custom-built to delight your audience and thoughtfully planned to produce tangible business results over the long term. But just because the content process is more artisanal than assembly line […]

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