Tip Category: Traffic & Lead Tips

The Beginner’s Guide to Retargeting Campaigns [Free Ebook]

The Beginner's Guide to Retargeting Campaigns [Free Ebook]

If you’ve heard of retargeting and think it’s a strategy you want to invest more in, you’re in good company. According to a study by AdRoll, almost 90% of marketers are planning to increase or maintain their retargeting spend in the next year . Although it’s a popular tactic for marketers, if you’re new to [Read more…]

How to Generate Leads from Social Media

How to Generate Leads from Social Media

Obtaining qualified leads is a challenge for many businesses. Social media can help, as consumers can discover brands that interest them. In this post, I’ll review examples of how ecommerce businesses are using social media to target prospects, build awareness, and gain leads. Lead Generation on Social Platforms Lead generation ad formats have been around [Read more…]

How to Use Facebook Ads to Drive Sustainable Traffic & Boost Sales

How to Use Facebook Ads to Drive Sustainable Traffic & Boost Sales

Regardless of your business model, incorporating Facebook ads into your marketing funnel can be a dependable way to drive customers to your site and, ultimately, boost sales. The concept is simple enough: You target prospective buyers on Facebook with an ad. But when it comes to Facebook, the real key is how to create sustainable [Read more…]

10 Killer Ways To Promote YouTube Videos For Higher Traffic

10 Killer Ways To Promote YouTube Videos For Higher Traffic

Promote YouTube Videos For Higher Traffic Do you have a YouTube channel & publish videos regularly? It doesn’t matter how much time you put into creating your videos; if you are not marketing & promoting your videos, your work will never be seen by the majority of your target audience. But YouTube video promotion is [Read more…]

15 Creative Lead Generation Ideas to Try

15 Creative Lead Generation Ideas to Try

The whole lead generation process is tough — especially when you only rely on traditional methods. Sending cold emails and scraping together lists can be incredibly demoralizing because, let’s face it — most of those people don’t really want to talk to you. What if you could still reach your lead generation goals using methods [Read more…]

7 Free Ways to Increase Blog Traffic

7 Free Ways to Increase Blog Traffic

If you Google any thought or question that pops into your head, it’s guaranteed that you’ll be met with a seemingly endless number of blog posts in your search results. This is the environment that we’re operating in; it’s oversaturated and filled with the white noise of not-actionable, inaccurate, and boring content. And somehow, we [Read more…]

The One-Week Social Selling Action Plan

The One-Week Social Selling Action Plan

< All Articles    Think back to a sales situation with a friend of a friend, one where you started with a huge trust advantage: how much smoother and faster was the process? What if you could replicate that dynamic on a much larger digital scale? Your friends of friends are not hiding [Read more…]

How to Use LinkedIn Groups for Lead Generation

How to Use LinkedIn Groups for Lead Generation

Every modern marketer knows the importance of having a social media presence for your brand and or B2B companies, LinkedIn may be the most effective platform for lead generation. Beyond sharing updates on your company page, there are also thousands of LinkedIn groups on a variety of topics where professionals go to gain industry insight [Read more…]

SEO: How to Quickly Reverse a Traffic Downtrend

SEO: How to Quickly Reverse a Traffic Downtrend

During a website redesign, re-platform, or domain change, it is not uncommon to see a reduction in organic search traffic. The panic generally starts weeks after trying one thing after another and the traffic does not return. In this post, I’m going to walk you through a process I use to accelerate the recovery of [Read more…]

6 Underrated Ways to Get More Website Traffic

6 Underrated Ways to Get More Website Traffic

When it comes to building your email list, there’s no shortage of ways to do so. You can improve the content in your sign up form , create an irresistible incentive , and even split test different versions of your form to increase engagement. But even if your sign up form is amazing, you need [Read more…]

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