Tip Category: Traffic & Lead Tips

4 Effective Google AdWords Tactics to Supercharge Your Lead Generation

4 Effective Google AdWords Tactics to Supercharge Your Lead Generation

Today AdWords is almost synonymous with digital advertising —most marketers are aware of or already using AdWords to target their audience with ads online. But because that can be a crowded space, how can you optimize your advertising over time? Generating more leads from Google AdWords can be tough once you reach a certain threshold. [Read more…]

Should Chatbots Be a Part of Your Marketing Strategy?

Should Chatbots Be a Part of Your Marketing Strategy?

You know the topic of bots is a hot one when the Internet marketing crowd starts selling courses on making millions with chatbots! But, there’s reason for small business owners to start paying attention to this category as it’s probably here to stay. Facebook is pushing bots in messenger as another ad stream and more [Read more…]

Traffic from your competitors; good or bad for business?

Traffic from your competitors; good or bad for business?

Competitor analysis seems to be one of the hot topics at the moment in the world of marketing. People are obsessed with what others are doing; so obsessed at times that they forget to focus on their own actions. Being too engaged in what competitors are doing often leads to business owners and marketers becoming [Read more…]

The Beginner’s Guide to Retargeting Campaigns [Free Ebook]

The Beginner's Guide to Retargeting Campaigns [Free Ebook]

If you’ve heard of retargeting and think it’s a strategy you want to invest more in, you’re in good company. According to a study by AdRoll, almost 90% of marketers are planning to increase or maintain their retargeting spend in the next year . Although it’s a popular tactic for marketers, if you’re new to [Read more…]

How to Generate Leads from Social Media

How to Generate Leads from Social Media

Obtaining qualified leads is a challenge for many businesses. Social media can help, as consumers can discover brands that interest them. In this post, I’ll review examples of how ecommerce businesses are using social media to target prospects, build awareness, and gain leads. Lead Generation on Social Platforms Lead generation ad formats have been around [Read more…]

How to Use Facebook Ads to Drive Sustainable Traffic & Boost Sales

How to Use Facebook Ads to Drive Sustainable Traffic & Boost Sales

Regardless of your business model, incorporating Facebook ads into your marketing funnel can be a dependable way to drive customers to your site and, ultimately, boost sales. The concept is simple enough: You target prospective buyers on Facebook with an ad. But when it comes to Facebook, the real key is how to create sustainable [Read more…]

10 Killer Ways To Promote YouTube Videos For Higher Traffic

10 Killer Ways To Promote YouTube Videos For Higher Traffic

Promote YouTube Videos For Higher Traffic Do you have a YouTube channel & publish videos regularly? It doesn’t matter how much time you put into creating your videos; if you are not marketing & promoting your videos, your work will never be seen by the majority of your target audience. But YouTube video promotion is [Read more…]

15 Creative Lead Generation Ideas to Try

15 Creative Lead Generation Ideas to Try

The whole lead generation process is tough — especially when you only rely on traditional methods. Sending cold emails and scraping together lists can be incredibly demoralizing because, let’s face it — most of those people don’t really want to talk to you. What if you could still reach your lead generation goals using methods [Read more…]

7 Free Ways to Increase Blog Traffic

7 Free Ways to Increase Blog Traffic

If you Google any thought or question that pops into your head, it’s guaranteed that you’ll be met with a seemingly endless number of blog posts in your search results. This is the environment that we’re operating in; it’s oversaturated and filled with the white noise of not-actionable, inaccurate, and boring content. And somehow, we [Read more…]

The One-Week Social Selling Action Plan

The One-Week Social Selling Action Plan

< All Articles    Think back to a sales situation with a friend of a friend, one where you started with a huge trust advantage: how much smoother and faster was the process? What if you could replicate that dynamic on a much larger digital scale? Your friends of friends are not hiding [Read more…]

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