Tip Category: Social Media Marketing Tips

It’s probably not a stretch to assume that most people are familiar with the basic idea of hashtags. But knowing of a concept is certainly not the same as understanding it. As such, it’s important to set the record straight regarding how to use hashtags properly, respective of the platform in which they’re used. From [Read more…]

Has your brand seen positive returns on Instagram? Is your Instagram following big enough to drive profitable traffic to your landing pages? If you’re hesitating to answer, it might be time to learn how to get followers on Instagram. The larger your audience grows, the more opportunities you have to engage with users and create [Read more…]

What does social media and business mean to you? If your company doesn’t have at least one social media profile, you are officially behind. In fact, 93% of marketers use social media sites such as Facebook, Twitter, LinkedIn, Pinterest and Instagram. Because of their widespread use as a medium to connect with friends and family, [Read more…]

With an average of nearly 6,000 Tweets per second , what does your brand do to stand out among the crowd? Posting content in the moment is risky in the fast-paced and ever-changing Twitter environment. However, learning how to schedule Tweets can be a strategic way to save time and reach bigger audiences. Scheduling Tweets [Read more…]

Ahhh, the irrefragable, irreplaceable #hashtag — the trending topic tracker, the great group aggregator — it seems to have been around forever but it no doubt has its origins. In use since ca. 1988 in the early Internet’s IRC chatrooms to define network-wide channels [ah yes, I remember such long-standing pillars as #warez , #kcah [Read more…]

At this very moment, there are marketers out there achieving great things with the help of Facebook Advertising. However, there’s a good chance that a lot of these marketers aren’t taking full advantage of what Facebook Advertising actually has to offer. In fact, a lot of them might be able to take their Facebook Ad [Read more…]

For those on the hunt for new talent on social media, Facebook might not be your first choice in terms of where to look. This is especially true given LinkedIn’s status as the go-to “professional” social network, right? However, Facebook has proven itself as a recent hub for hiring. Not only has the platform stepped [Read more…]

If you’ve been waiting to give Instagram a try for your business, now is the perfect opportunity to act. On it’s own, the platform boasts over 600 million users and the highest engagement rates among all social networks. If Facebook wasn’t their parent company, it would be fair to say that they should watch out! [Read more…]

Despite popular belief, not all social media platforms are created equal. Many marketers box themselves in when they only think “social,” despite the wealth of platforms available today. Think that the modern world of social media is confined to the big players such as Facebook, Twitter and Instagram? Think again. From the most popular platforms [Read more…]

Let’s take a quick poll. When was the last time your boss asked you to do something and you didn’t question why you needed to do it a specific way? You see, sometimes we just assume that the old way of doing things is the right way. But every so often, we forget to test [Read more…]