Tip Category: Amazon & Ecommerce Tips

5 Payment Options in B2B Ecommerce

5 Payment Options in B2B Ecommerce

B2B merchants often sell to companies with extended payment terms. Merchants can speed up getting paid by using an online credit provider, such as Apruve. Many B2B merchants have avoided ecommerce because they believe their customers will not do business in that manner. This includes merchants’ concerns about payments, as B2B customers pay in different [Read more…]

Site Search: A Navigation and Conversion Tool

Site Search: A Navigation and Conversion Tool

Online shoppers who find what they want tend to spend more money. And site search helps them locate what they’re looking for. According to a study by WebLinc, an ecommerce platform and consulting firm, nearly 30 percent of online shoppers start each visit with a site search. After all, with huge stores (Amazon, for example), [Read more…]

For Retailers, ‘Less-limited Aisle’ beats ‘Endless Aisle’

The concept of “endless aisle” has been discussed in ecommerce for years. Many online merchants have watched Amazon’s rise to market domination and believe their own path to success lies in replicating what they see as a killer business plan. But retailers and experts now understand the drawbacks to electronic aisles of seemingly unlimited amounts [Read more…]

ShipStation CEO on ‘Fast and Free’ Shipping Demands

The process of creating satisfied customers starts with providing a level of service that’s greater than their expectations. For ecommerce, shipping is customer satisfaction’s frontline, and online sellers should aim to meet shoppers’ expectations for fast and free shipping. But providing fast and free shipping and profitability is not easy. To address it all, I [Read more…]

How to Stop Customer Complaints Before They Happen

How to Stop Customer Complaints Before They Happen

No one wants to hear bad news. Especially if it’s a customer complaint . But what if you could stop customer complaints before they happen? No, we’re not suggesting you break out the Ouija board and crystal ball just yet. All it actually takes is a little empathy and foresight. We’ve put together a collection [Read more…]

5 Reasons to Hire Remote Workers

5 Reasons to Hire Remote Workers

Your ecommerce business is growing. You need developers, marketers, and customer service representatives. But how do you find the best employees? It’s simple: hire remote workers. Often ecommerce businesses start small. Perhaps there was just a single entrepreneur working out of a garage. As the company grows, employees join from the local community and the [Read more…]

Let’s Make a Deal: 11 Discount Apps for your Shopify Store

Let’s Make a Deal: 11 Discount Apps for your Shopify Store

However you may feel about Black Friday and the chaos it creates, there’s no denying the power of combining urgency and our human proclivity for saving a buck. In a single minute on Black Friday 2016, Shopify processed $555,716 in sales . Discounts have impact, but how do you make them work for your brand? [Read more…]

Ecommerce Marketing: Paid, Earned, Shared, Owned

Ecommerce Marketing: Paid, Earned, Shared, Owned

Marketing can be bewildering. You decide which combination of creative, content, and promotion leads to the best conversion or return on investment. How should advertising or labor be allocated? Should an online retail business focus on search engine optimization, content marketing, or something else? How are you addressing your audience of potential customers? To cope [Read more…]

13 Extensions to Enhance a Magento Store

13 Extensions to Enhance a Magento Store

Magento is a powerful ecommerce platform, used by more than 250,000 merchants worldwide. With hundreds of extensions on the Magento Connect marketplace, Magento is a flexible and appealing solution for many merchants. Here is a list of extensions to customize a Magento store. There are extensions for shipping, email marketing, highlighting related products, creating loyalty [Read more…]

Can ecommerce marketplaces expand a brand?

It’s funny how ecommerce brands fear established online marketplaces. When I discuss with those brands selling on Amazon, Walmart.com, Sears.com or any of the hundreds of online marketplaces, I often get a look of terror. Their concerns, typically, are as follows. “I don’t own the customer, so I am helping to build a competitor’s business.” [Read more…]

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