Tip Category: Marketing How-to Tips

How to Discover Your Customers’ Most-Googled Frustrations (and solve them)

How to Discover Your Customers’ Most-Googled Frustrations (and solve them)

Google is a treasure trove for marketers. Currently (2017), it “processes over 40,000 search queries every second!” This “translates to over 3.5 billion searches per day and 1.2 trillion searches per year worldwide.” And just look at how much Google use grew between 2000 and 2012: It’s ridiculous! And this all means one thing. Google [Read more…]

The Ultimate Guide to Creating Your Best Blog Images: Sizes, Optimization & More

The Ultimate Guide to Creating Your Best Blog Images: Sizes, Optimization & More

We’ve all heard the saying: a picture is worth a thousand words. But how does this impact blogging? Today, it’s virtually impossible to create a great blog without also creating strong visual content. In other words, your words matter less when they stand on their own. Modern readers want to be engaged on all fronts, [Read more…]

5 Ways to Keep Your Home Office and Online Business Safe

5 Ways to Keep Your Home Office and Online Business Safe

As entrepreneurs, bloggers and affiliate marketers, many of us have the opportunity to work from the comfort of our own homes. While the benefits of working from home are vast, there are many securities and precautions that you should always keep in mind as well. Once you have a business and start sharing your information [Read more…]

How to make money from #blogging: affiliate marketing via @lilachbullock

How to make money from #blogging: affiliate marketing via @lilachbullock

Are you looking for more ways to make money from blogging? If you have a blog – or you are thinking about starting a blog – you’re probably always thinking of how to make money from it. After all, you put a lot of time and effort into creating great content – so how can [Read more…]

Where to Get Free Inbound Marketing Training for Your Team

Where to Get Free Inbound Marketing Training for Your Team

Inbound marketing training doesn’t have to be pricy. The methodology is anyone’s game. And you can grab the benefits of inbound marketing without breaking the bank… if you know where to look. We’re pulling back the curtain on our favorite resources to learn the inbound methodology, stay up-to-date with new tactics, and even get certified. [Read more…]

The Beginner’s Guide To Making Facebook Advertising Convert

The Beginner’s Guide To Making Facebook Advertising Convert

Most people use Facebook ads to pump up their visitor numbers. Wait, what? Let me be clear. They don’t wake up with that goal in mind, but it’s usually what ends up happening. I see this all the time with clients I work with. The problem isn’t that they can’t set up the Facebook ad [Read more…]

HOW-TO: B2C Content Marketing For Ecommerce [Ultimate Guide]

HOW-TO: B2C Content Marketing For Ecommerce [Ultimate Guide]

At Styla , working with online retailers from all kinds of different verticals, there are two questions that we repeatedly hear our clients asking, more often than any others. The first is: “We want to do content marketing, but we don’t know what to write about. What is it that we can write about?!” And [Read more…]

SEO How-to, Part 1: Why Do You Need It?

SEO How-to, Part 1: Why Do You Need It?

Editor’s note: This post begins a weekly primer in SEO, with the goal of touching on all of the foundational aspects. At the end, you’ll be able to practice SEO more confidently and converse with others regarding important SEO challenges and opportunities. Search engine optimization is part science and part art. But the foundational principles [Read more…]

The Definitive Guide to Marketing Automation?

What Is Marketing Automation?

Introduction Why We Wrote This Guide Your role as a marketer is transforming every minute. Once upon a time, marketers were pure brand-builders. Your job was valuable, but you couldn’t put an ROI number to your efforts. Instead, you relied on your gut to exercise great judgment — to invest in programs that ‘just feel [Read more…]

The Advanced Guide to Link Building

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