A Crash Course in Email Automation

A Crash Course in Email Automation

If you want to reach the right people with the right information at the right time, email automation is a non-negotiable. In fact, 91 percent of marketers say automation is the key to their success: “Email automation is the lifeblood to our businesses. Whether we are using a ‘Welcome Series’ for new subscribers, an invitation series for people requesting access to our products, an ascension series for transitioning a lead to a buyer…we are constantly using automation to create more touchpoint with the prospect/customer.”— Justin Rondeau, Digital Marketer (The other nine percent? Probably haven’t tried it yet.) Getting Started […]

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