8 Ways to Optimize Your Facebook Page

8 Ways to Optimize Your Facebook Page

Back in March 2017, Facebook reported 1.94 billion monthly active users (1.28 billion daily active users). Obviously, it’s the marketing channel no business can ignore. Yet, too many small businesses do not understand how to utilize the platform properly: In May 2017, a study of over 4,700 US small businesses found that only 24 percent were seeing positive ROI on Facebook. The problem is that there’s no simple answer as to how to translate Facebook likes into ROI. It all comes down to months (and years) of building up your social media presence using a solid strategy . But […]

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