5 Ways to Increase Your Deliverability by Boosting Email Engagement

5 Ways to Increase Your Deliverability by Boosting Email Engagement

This is a guest post written by Rozina Hussain, a Product Manager at BriteVerify. BriteVerify provides real-time email verification solutions that improve email data quality, inbox deliverability and email marketing ROI. What’s the secret to better email deliverability? Beyond any technical tips and tricks is a fundamental truth: People are more likely to see your email if you create emails that people actually want to see. However, there are technical reasons behind this. “If Gmail’s algorithm thinks a marketing email won’t be engaging enough to a user,” s ays deliverability expert Chris Arrendale , “it won’t deliver that email […]

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