3 Retail Pricing Strategies for Ecommerce

3 Retail Pricing Strategies for Ecommerce

Many online retail businesses use one of three popular strategies to set product prices: cost-based, competitor-based, and value-based. It can be a challenge to know how much to charge for a product online. You want to give the customer a fair price, cover expenses, and earn a good profit. Knowing something about the three most popular retail ecommerce pricing models might help you mix and match them to set prices for the products you sell. Cost-based Ecommerce Pricing Cost-based pricing or, as it is sometimes called, cost-plus pricing may be the most popular pricing model in the retail industry. […]

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