10 Tips for Better Product Category Pages in 2017

10 Tips for Better Product Category Pages in 2017

Product category pages play an important role in an online shopper’s journey, acting as a hub for filtering products on the path toward making a purchase. A well-made product category page contributes to a good shopping experience, encourages purchases, and offers search engines indexable landing pages. What follows are 10 tips to improve product category pages. Faster Load Times Fast load times have been linked to improved conversion rates and better search engine optimization. Here are a couple of examples. Ancestry.com reported a 7-percent increase in site conversions when it took steps to improve page load time and add […]

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